how to centre and scale images to fit the page in compiled document

I paste in an image, it’s scaled and centred to the page correctly in the editor, but in the compiled pdf the image is oversized and overlapping the page.

How do you get the compiled document to centre and scale images to the page? I know I could format the book in a different software, but then I’d lose one of Scrivenars key abilities of generating books for epub and mobi.

Setting the image to use the verse style seems to have worked. Will this will work for other formats besides PDF?