List compile errors - ebook and manuscript

Hi there,

I’m trying to compile my novel.
I have a few lists with custom prefixes in lieu of text messaging.

When I compile, the Ebook version changes all the custom prefixes (character names) to numbers 1, 2, 3, etc.
For PDF, the custom prefixes stay, but all the styling goes.

I’m not super techy, so please don’t spam me with code because I have no idea what to do with that.

I’ve edited the format for the text style, but it comes out as something else when I compile it.

What am I missing? What am I not formatting properly?