I’ve only been using Scrivener for a few days, so I’m not yet sure whether it’s going to be as useful as I hope or whether it will end up being another time suck as I spend time annotating and labeling and tweaking and reorganizing instead of actually writing. But so far, so good, and as I spend time with it, both writing and annotating, etc., I just want to say that I absolutely love the way it looks. An inviting user interface makes a big difference in how much I use a program, other factors being equal (i.e., if the program otherwise fulfills a desired function). I’ve been taking screenshots of how my main writing project looks in corkboard move, scrivening, outline, etc. so I can send them to the friends I’ve been telling about Scrivener and urging them to try it.
For what it’s worth, I tend to find that a lot of the tweaking–playing with labels, etc.–comes for me at the very beginning when I’m first setting up a project but not so much later on. At the beginning, even if I’m working from one of my own templates, I tend to take some time figuring out what I want to use the labels, the status, the keywords for, how I want to arrange my binder, etc. Each project tends to have its own method of organization that works best for it, even though there’s naturally overlap in similar types of projects. So at that point I do the setup and play with the colors and procrastinate and have fun. But once I get into it, except for perhaps a couple mild tweaks if I change my mind on a color (I’m pretty color-oriented) or decide I need to change the way labels work, I don’t actually have to do much but write, maybe update a status at the end of the writing session. Keywords I tend to add either during the outlining phase or later during revision as I’m going through looking for particular threads and making sure I followed through on things, etc. At the revision stage I may also start a new organization phase, making collections for specific things I want to work on or see in a group, potentially changing what I use the label or status for, reorganizing the Binder as the original outline gets completely redone and I also start dividing chunks of scenes into chapters. But again, I’m not doing a pure writing session at that point anyway, so taking some time to play with the meta-data isn’t intrusive.
Of course it’s always possible to just play around with settings as a form of “productive” procrastination, but generally I’ve found that once I get the settings to my liking globally, I don’t mess with them much, and then once I create a new project and set it up for what I’ll be doing in it, I don’t have to waste time fiddling with that either. And once you’ve played around with the program and begun to learn what it has to offer, setting up a project doesn’t take too long–the hardest part for me is just figuring out what I want to do and what will be relevant to me as I’m working, and since it always ends up making me think more about the structure of the project, I consider that time productively spent. 
I’ve switched to windows from mac largely due to financial reasons
i am used to the mac scrivener
i appreciate the hard work and look foward very much to multi-platform scriveners
EXCEPT
i far prefer the sleek cool of the mac scrivener GUI - it just all hangs together very solidly.
I find the windows scrivener GUI is opting for that rather bland spindley homage to the boring characterless but ubiquitous windowsie blandness - which i do not like at all. It’s trying to look like a native microsoft environment and it needn’t do so.
I dont like any of the menu fonts.
I note some of the tool bar icons are (attempting?) to ape the cool sleek graphicy feel of the mac GUI icons.
Why not go the whole hog and replicate the whole mac sleek thing you/we are so loyal too & obviously prefer to the windows thing ?
I know it’s subtle but it makes a whole lot of difference and it would keep the continuity of the scrivener experience. We know we can export to multiple apps accross multiple platforms, but when i use scrivener i just want to be in scrivener not in Bill Gates country…
thanks for taking note
I’m assuming that the target market for the Windows version is people who are mostly accustomed to Windows and only a small subset of the market will be Mac users who need Scrivener for Windows. Leaving aside which looks better (I have no opinion on that), It makes more sense, for marketing purposes, to have the program look like what the people in the primary target market are used to, which is a Windows interface.