Using AI to offer analysis of a piece of writing is one thing. Using it to create “tips” from real people without the permission of those people is something else entirely.
Wired on the same behavior:
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This is just creepy. And it makes me wonder about the reasoning and decision-making process that went into approving it and did anyone bring up the obvious ethical concerns? I mean this just screams PLEASE OH PLEASE LITIGATE US RIGHT NOW!
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You can’t make this up. 
The upside is: Weird times add clarity. People and organizations reveal their true colors. If you treat this crap as a warning label, suddenly a lot of companies become “A” companies without the need to research. Like in: "Check out our new A.–"delete
And it makes you more forgiving of dumb people. At least they’re alive.
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Backlash and lawsuit. Apparently impersonating people is illegal in both New York and California.
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